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Ireland Aims To Be The First EU Member To Ban Microbeads In Cleaners

New legislation introduced in Ireland’s lower house, the Dáil, means the country will, if the bill is passed, be the first in the EU to ban the use of plastic microbeads in household and industrial cleaners. The Microbeads Prohibition Bill would make it an offence to produce or sell such products, mostly used in soaps, shower gels and facial scrubs. They can also be found in some toothpaste and abrasive cleaners. It will include products that are rinsed or washed off down a drain but excludes “leave-on” or “wear-off” products. The bill will pass to committee stage to discuss amendments.

"Ireland to be first EU country to ban plastic microbeads in cleaners, Dáil told", THE IRISH TIMES, July 21, 2019

A New First In Recyclable Toothpaste Tubes From Colgate

Colgate-Palmolive announced a recyclable toothpaste tube that has been recognized by the Association of Plastic Recyclers. The company says it’s the first of its kind and represents over five years of work, and will be introduced through the Tom’s of Maine brand in the US next year, with a broader rollout to follow. The company has a 2025 target for 100% recyclable tubes as part of its 100% recyclable packaging commitment. Toothpaste tubes are typically made from a laminate of plastic sheets, often incorporating an aluminum layer. Colgate’s recyclable tube uses widely-recycled high-density polyethylene (HDPE). The plastic is rigid and not generally suited to ultra-thin laminate sheets, but the company’s packaging engineers found they could use different HDPE grade combinations to meet requirements. Although Colgate has got approval for the tube from the APR, it will also need to secure similar approval for other parts of the world. 

"Colgate’s Recyclable Tube First to be Recognized by Association of Plastic Recyclers", Colgate-Palmolive , July 11, 2019

L’Oréal Takes A Stake In Carbios


Carbios, a French company focusing on enzymatic bioprocesses to improve the lifecycle of plastics, has received investment from L’Oréal, through its recently-launched BOLD Business Opportunities for L’Oréal Development corporate venture capital fund. Carbios is developing technology to recycle a broader range of PET plastics and polyester fibers to create virgin-quality PET. Other companies in the Consortium include Nestlé Waters, PepsiCo and Suntory Beverage & Food Europe. 

"L’Oréal invests in biotech through a minority stake in Carbios", L’Oréal , June 26, 2019

Personal Care Startup By Humankind Offers Refillable Options For Your Bathroom


New York-based By Humankind, a personal care direct-to-consumer subscription startup, is looking to reduce its use of plastic by introducing refillable products, including a shampoo, deodorant and mouthwash. The refillable containers come with a lifetime guarantee, but can also be recycled. The company calls the refills “"kindfills", which are in pods made from biodegradable paper and shipped in envelopes made from recycled material. The shampoo (solid bar) and mouthwash (tablets) are heavily concentrated to reduce packaging. The deodorant is available unscented or with eucalyptus.

"By Humankind wants to banish single-use plastic from your bathroom", Dezeen, June 25, 2019

P&G Is Looking To Lead Sustainability In The Consumer Goods Arena

Procter & Gamble is aiming to raise its profile as a standard bearer for corporate sustainability, led by its CEO, David Taylor. Last year, he and P&G co-founded the Alliance to End Plastic Waste, a coalition aiming to invest $1.5 billion in appropriate schemes. He has also elevated the role of vice president of sustainability to chief sustainability officer and led the launch of a program called Ambition 2030, which aims to link creating value for shareholders and consumers with a positive impact on the environment and society, to develop P&G as a force for good and growth together. Ambition 2030 will help drive the transition of packaging for its major brands to be 100% recyclable or reusable, introduce more sustainable innovations, and develop other environment-focused initiatives.

"P&G CEO Taylor Embraces Sustainability Thinking in C-Suite and Beyond", Chief Executive, June 21, 2019

Fitness And Oral Care Companies Partner To Provide Holistic Health And Beauty Solution

Orangetheory Fitness, a group-based fitness and coaching business, has entered a strategic partnership with byte, a company offering an invisible dental alignment system for use at home and sold direct-to-consumer. The owner of Orangetheory Fitness, Paul Marcus, said the partnership will allow the company to provide its members with “another avenue toward achieving a holistic approach to health and beauty”. Dr. Marashi of byte said the partnership creates “a one-stop shop for their members to achieve their personal best.”

"Leading Direct-to-Consumer Dental Aligner Brand, byte, Partners with Orangetheory Fitness to Offer Members Convenient Access to Dental Care", January 23, 2019

Skinny Tan To Launch In 1300 Boots Stores


InnovaDerma PLC, the company behind the direct-to-consumer Skinny Tan brand of tanning products, has changed the way it tries to engage consumers on Facebook, and has extended its social reach to other platforms, including Instagram. The company says these actions are working, leading to good growth in revenue. Skinny Tan is being expanded offline, with distribution in over 1,300 Boots stores in the UK starting some time in February or March. 

"InnovaDerma says direct-to-consumer tweaks are working as it gears up for landmark Boots launch", Proactive Investors, January 10, 2019

 
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