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Personal Care Business Insight Alert Archive

Have a look at some of our recent alerts. These give broad coverage of the industry - if you want something more specific create your own here.

<<78910111213141516>> Total issues:308

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September 05, 2015, to September 12, 2015

Unilever Scores High In Sustainability Ratings

An independent system of rating a company's  sustainability record has named Unilever an industry leader in food, beverages and tobacco. The Dow Jones Sustainability Index (DJSI) industry group leader report, compiled by RobecoSAM and Dow Jones, measures company performance across economic, environmental and social criteria. Unilever is one of only 24 companies to be named an industry group leader. It achieved a score of 92 out of 100.

Oriflame Launches Love Nature Skincare Line For India Market

Sweden’s cosmetics company Oriflame launched its Love Nature range of skincare products specifically for the India market. According to the company, the product range highlights its efforts to improve its portfolio by combining nature and science. Developed for Indian skin types, the products feature local favorite ingredients, such as Neem, Tea Tree, Wild Rose, and Aloe Vera.

Unilever Calls On JDO Brand & Design To Update Packaging For Dove Haircare Line

Unilever Personal Care worked with JDO Brand & Design to redesign the packaging for the company’s Dove haircare range. JDO’s mandate for the project included creating a design that would “update and elevate the caring and nutritive elements of the brand.” JDO came up with packaging designs that highlight the brand’s “expertise and superior nourishment.”

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July 18, 2015, to September 05, 2015

Vaseline Presents Spray Moisturiser Lotion

Vaseline announced the Spray Moisturiser spray lotion that comes with micro droplets of Vaseline Petroleum Jelly. Its formulation allows the skin to absorb the lotion in seconds. Also, the spray lotion is designed to retain moisture, making skin feel soft instantly without the stickiness or greasiness that come with other moisturizers.

Kao Announces Launch Of SOFINA High-End Cosmetics Brand

Kao Corporation said it will launch its new prestige cosmetics brand, SOFINA iP, on November 13, 2015, in Tokyo, Japan. Pre-launch events will include the brand's debut at the Try&Enjoy Shop located in the company's SOFINA Beauty Power Station in Tokyo's Ginza retail district. Kao's SOFINA brand will include skincare essence and a beauty drink.

L'Oreal Announces Carbon Balanced Plans For 2020

L'Oreal announced its goal of becoming carbon balanced by 2020. Made in the presence of the French president's special envoy for the protection of the planet, Nicolas Hulot, the announcement highlights the company's sustainable sourcing projects. As part of the campaign, the company aims to produce carbon gains that would offset the amount of greenhouse gas emissions from its operations. According to L'Oreal, since 2005, it has managed to lower its CO2 emissions by 50 percent in absolute terms, while increasing its production by 22 percent, during the same period.

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July 11, 2015, to July 18, 2015

Prada Relaunches Les Infusions Fragrance Line

Prada is relaunching its Les Infusions line of fragrances. Relying on a social media push, the campaign includes a video highlighting the ingredients found in the fragrance range. When viewed online, the video includes various interactive features that allow viewers to control the pace of the video's playback. After viewing the video, consumers gain access to a website loaded with information about the fragrances.

Re-invention Of E-commerce Would Benefit Global Sustainability Efforts

Unilever’s U.K. head of “e-commerce capability” says there are huge opportunities for e-commerce companies to contribute to global sustainability efforts. E-commerce is already huge – £320 billion in the U.K., U.S., China, and Germany alone – though it is still in its infancy. Joe Comiskey believes now is the time to begin changing the structure of e-commerce to improve sustainability in ways that would benefit businesses and society as a whole. Both traditional bricks-and-mortar retailers and pure e-commerce players can make logistical and product packaging changes that would benefit sustainability. An “Uber-style re-invention of e-commerce” involving companies and NGOs would “revolutionize public services as well as access to branded products.”

Unilever Adopts New Strategy To Return To Growth Mode

Unilever seeks to overcome the effects of the economic slowdown in emerging markets by adopting a strategy that emphasizes portfolio optimization, refocuses innovation, and strengthens sustainable practices. Under portfolio optimization, the company seeks to strengthen its high-end personal care business, while its innovation focus will shift from supply chain to product development. Its long-term growth plans include combining business growth with sustainable practices.

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July 04, 2015, to July 11, 2015

Coty Acquires Procter & Gamble's Beauty Brands

Procter & Gamble said it has signed a definitive agreement to merge 43 of its beauty brands with Coty Inc. Under a Reverse Morris Trust transaction, the deal includes P&G's global salon hair care and color, retail hair color, cosmetics, and fine fragrance businesses. Some of the company's hairstyling brands are also included in the deal. Valued at $12.5 billion, the RMT deal provides P&G shareholders with a tax-efficient way of divesting the company's beauty brands, while minimizing annual earnings dilution, the company said.

Smashbox Launches YouTube-focused Digital Marketing Campaign

Beauty brand Smashbox partnered with YouTube vloggers to launch Made at Smashbox, a digital marketing campaign. As part of the launch highlights, YouTube “influencers” were given opportunities to mix and create their own lip gloss, with the brand pledging to produce 100 samples of each color the vloggers could hand out to their friends and fans. Made in partnership with The Collective Digital Studio, the campaign highlights Smashbox's marketing strategy that relies mainly on digital and social media platforms.

Unilever Partners With WWF To Engage Consumers In Anti-Deforestation Effort

Unilever has partnered with British conservation organization WWF to boost consumer involvement to end deforestation globally, especially in Brazil and Indonesia. A basic goal of the one-year alliance is to protect a million trees. The partnership has created a Web site where consumers are invited to pledge their support. In August the partners will launch a social media campaign in the U.K., Brazil, Indonesia and the U.S. to engage consumers in the fight against deforestation. One of the pillars of the Web site’s effort is a campaign to make consumers aware of recycling opportunities in bathrooms.

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June 27, 2015, to July 04, 2015

Yardley London Relaunches Contemporary Classics Line Of Fragrances

Fragrance company Yardley London partnered with horticulture company Perennial to create the Yardley London Perennial Garden for the 2015 RHS Hampton Court Palace Flower Show. Influenced by the 1840 book “Gardening for Ladies,” by Jane Louden, the garden is described as reflecting the floral fragrance of Yardley London's new Contemporary Classics range of fragrances. Yardley London reformulated, repackaged, and relaunched the range, which includes English Lavender, English Rose, and Lily of the Valley.

Unilever Faces Misleading Labeling Suit In New York

Several New York consumers filed a lawsuit against Unilever United States for allegedly mislabeling the net weight of its Degree and Dove deodorants. According to the plaintiffs, who are seeking class status for consumers who purchased the deodorants, the net weight indicated on the label was greater than the actual usable portion in the container. Also, the lawsuit claims the company uses too much empty space in the containers of the products to create a bigger package that is more visible on retail shelves.

IFRA Announces 48th Amendment To Code Of Practice

In June 2015, the International Fragrance Association announced the 48th amendment to the IFRA Code of Practice. Provisions affected by the amendment include the adoption of new standards based on the dermal sensitization Quantitative Risk Assessment. IFRA also adopted two new standards banning the use due to lack of sufficient data needed for safety evaluation. Also, IFRA revised its policy on combined use of four phototoxic ingredients and clarified the application scope of phototoxicity standards.

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June 20, 2015, to June 27, 2015

Garnier Hong Kong Launches Social Media Campaign For Acno Fight Skincare Products For Men

Garnier Hong Kong launched a social media campaign for its Acno Fight line of skincare products for men with ages between 15 and 35. With the theme “My Leh Feh Idol,” the campaign highlights outdated attitudes about skin care and hygiene. Garnier and digital agency Daylight Partnership partnered with YouTube production company FH Production to develop the video “Garnier men: a girl’s challenges with her boyfriend.”

Henkel Marks Decades Of Growth In UK And Ireland

Henkel UK & Ireland reported sales of about €335 million in 2014. It employs more than 600 people in the UK and has a workforce of over 400 in Ireland. Henkel has nine locations in the region, including its headquarters in Hemel Hempstead and a research and development center for industrial adhesives in Slough, Berkshire.

Unilever Acquires Professional Skincare Brand Dermalogica

Unilever said it has agreed to acquire Dermalogica, the leading professional skincare brand in the world. Launched in 1986 in Los Angeles, Dermalogica skincare products are sold in more than 80 countries. Also, the company offers own-brand products and products for professional skincare therapists. Dermalogica, which reported revenue of $240 million in 2014, will become a part of Unilever's Prestige division.

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June 13, 2015, to June 20, 2015

Schwarzkopf's Essence ULTIME Diamond Color & Radiance Shine Boost Tonic Wins Women's Health Beauty Award

Henkel Corporation's Schwarzkopf brand won in the “Best Shine Enhancing Product” category of the 2015 Women's Health Beauty Awards. Schwarzkopf's essence ULTIME Diamond Color & Radiance Shine Boost Tonic is formulated with UV filters and provides instant sparkling shine, the company said. Women's Health Beauty Awards highlights outstanding products selected by the magazine's editors.

AmorePacific Signs MOU With Parfums Christian Dior For Cushion Compact Technology

South Korean cosmetics company AmorePacific Corp. signed a memorandum of understanding with Parfums Christian Dior on its proprietary cushion compact technology. Launched in 2008 and currently available across AmorePacific Corp.'s 13 brands, sales of products featuring the technology grew 1,000 percent in 2014, with over 26 million units sold worldwide. Expected to enable AmorePacific to penetrate the European market, the deal will also provide Parfums Christian Dior access to a technology currently not yet used for its products.

Unilever Relaunches Vaseline Line Of Moisturizing Sprays In UK

Unilever UK updated the packaging of its Vaseline line of moisturizing sprays, integrating the brand's core message of healing. Coming with the new tag line, “Intensive Care,” the product line includes the Essential Healing, Aloe Soothe, and Cocoa Radiant variants.

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June 06, 2015, to June 13, 2015

Walgreens Expands Cosmetics Offerings To Attract Customers Back To Stores

Walgreens Boots Alliance Inc. is renovating the cosmetics section of its stores, as part of the drugstore chain's efforts to reconnect with consumers. Also, the company is highlighting its Boots No7 line of skincare products, while scaling back its fresh food lineup. Walgreens is targeting women who are health conscious and who make most of the purchasing decisions of their families. According to the company, results of tests conducted at its Phoenix store revealed consumers are “making more repeat purchases and spending more money” when they visit the store.

Unilever Relaunches Dove Brand Of Haircare Products In Japan With Packaging Design By JDO

Unilever partnered with JDO Brand Design & Innovation to relaunch the Dove haircare brand with new packaging in Japan. Dove was first launched in Japan in 2011, and after a few years needed a rebranding to reconnect with consumers. JDO was told to design new packaging for the brand that would communicate a step change for Dove. To comply with the brand's requirements, JDO created a design that highlighted Dove as an “expert in superior moisture solutions.”

Birchbox's Beauty Samples Subscription Boosts Sales, Its Own And Of Rivals

Birchbox's customers increase their spending on the online retailer's products by 38 percent after signing up for the company's beauty samples subscription service. However, according to data from Slice, other beauty retailers also benefit from this trend, with Sephora seeing a 5 percent boost and Ulta seeing a 6 percent gain among Birchbox's subscribers. Birchbox CEO Katia Beauchamp said she is happy that her company's subscription service helps other beauty retailers' businesses; however, Birchbox's loyalty program, which offers referral bonuses and points, helps ensure that subscribers head to the company's online store first before visiting those of its rivals.

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May 30, 2015, to June 06, 2015

Ulta Reports Higher Revenue In 2014, Readies Expansion Moves

Cosmetics retailer Ulta Beauty reported $3.24 billion in sales in 2014, an increase of 21.4 percent compared with the previous year. Seeking to expand to 1,200 stores by 2019, the company said its net income for the first quarter of 2015 rose 34 percent to $66.9 million, or $1.04 per diluted share, compared with $50 million, or $0.77, in the same period of the previous year. At present, the company's share of the beauty market is about 3 percent, according to CEO Mary Dillon, who has pushed the company toward faster growth. Her five-year growth plan includes opening 500 new stores, with e-commerce operations accounting for 10 percent of total sales, and comparable sales growth of 5 percent to 7 percent a year.

Gillette Announces Gillette Shave Club For Men

Gillette introduced the Gillette Shave Club, an expanded subscription service and loyalty program for men. Open to all men who want to enjoy benefits, such as promotion deals and coupons, the club also provides access to some of the brand's marketing campaigns. As part of the promotion, men who sign up for free membership before June 10, 2015, will have a chance to win an all-expense paid trip to the Major League Baseball All-Star weekend in Cincinnati. Also, club membership offers consumers a subscription razor service with three shaving packages available. Other benefits include a reward program, a free razor for first-time subscribers, and grooming tips and related content.

Unilever Launches BrightFuture Campaign In Durban, South Africa

Unilever South Africa launched brightFuture, a global marketing campaign, in the city of Durban. Focused on the challenges faced by the world at present, the campaign includes the movie “The Way Kids See It,” which aims to present the views of children around the world on how to build a better future. It encourages people to let their children's imagination run free to “create a bright future.”

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May 23, 2015, to May 30, 2015

Procter & Gamble Adopts Ethnic Diversity At Its Singapore Innovation Center

Procter & Gamble employs a staff with a diverse ethnic backgrounds and nationalities at its Singapore Innovation Center. Although this ethnic diversity sometimes causes delays in reaching a consensus, it also promotes development of new ideas, according to facility director Yuko Nakamura, who is in charge of skin care and other products. Focus groups consulted at the center also consist of people of different nationalities.

Unilever Singapore Names New Country Manager

Unilever Singapore promoted marketing chief Susanne Arfelt Rajamand to country director. Effective June 2015, Rajamand's appointment will include marketing and sales responsibilities, as well as managing the company's Singapore business. She will also manage all Unilever brands in the country.

Sustainability Initiative Helping Business Grow, Unilever Says

Unilever said its Sustainability Living Plan initiative has helped the company grow its business, as well as improve its cost efficiency and resilience for the future. Described by the company as “sustainable living brands,” these brands, such as Dove and Ben & Jerry's, are recording above-average growth, as highlighted by their high single- and double-digit sales expansion rates during the past three years. In 2014, Unilever focused on three key sustainability areas in the United States: Brands with Purpose, Sustainable Agriculture, and Transformational Partnerships.
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