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Period: July 9, 2016 to July 16, 2016
Comment & Opinion or Companies, Organizations or Consumers or Controversies & Disputes or Deals, M&A, JVs, Licensing or Earnings Release or Finance, Economics, Tax or Innovation & New Ideas or Legal, Legislation, Regulation, Policy or Market News or Marketing & Advertising or Other or People & Personalities or Press Release or Products & Brands or Research, Studies, Advice or Supply Chain or Trends

RB Partners With HookLogic To Expand Mobile E-Commerce Operations

Reckitt Benckiser partnered with e-commerce technology firm HookLogic to help expand the consumer goods company's mobile e-commerce capabilities. HookLogic lets brands place search, display, and product listing ads directly on e-commerce websites and in apps using a network of retailers that includes Sears, Costco, Walmart, and Target. In June 2016, HookLogic launched a tool for identifying sets of user actions. This attribution tool allows clients to measure results of their marketing across the network. Also, the company launched an e-commerce ad exchange designed to expand its programmatic ad serving capabilities. HookLogic also said it can help clients determine whether a keyword search brought an internet user who clicked on a product and whether the user ends up buying the item.

"CPG Giant Reckitt Benckiser Gets Serious About M-Commerce", AdExchanger, June 24, 2016

Ulta Beauty Attracts Consumers Who Prefer To Buy From Brick-And-Mortar Stores

Cosmetics retailer Ulta Beauty is growing its business by focusing on consumers who prefer to shop in-store instead of buying online. What makes the company different from other retailers in the beauty segment is its focus on offering a wide collection of mass brands and prestige brands. Also, the retailer has convinced prestige beauty brands to sell their products in Ulta stores by showing them the concept of “mass migration.” With the beauty segment not affected by issues hampering the apparel market, such as sizes, weather, and price sensitivity, the market is expected to keep growing.

"How Ulta Beauty keeps people shopping at its brick and mortar stores", Marketplace, July 06, 2016

Axe Continues Support For New York Fashion Week: Men's

Unilever’s Axe male grooming brand is continuing its partnership with the Council of Fashion Designers of America to support designers during the 2016 NYFW: Men’s fashion event. Marking the brand’s third season of supporting the event, Axe will provide grooming essentials to help men “find their personal magic” and openly show it to the world. Also, Axe introduced its Advanced Collection of deodorants and antiperspirants, including the Axe Signature Antiperspirant Sticks, which come with anti-marks protection technology.

"AXE® Returns To New York Fashion Week: Men's Supporting 15 Designers Through Backstage Grooming", PR Newswire, July 08, 2016

Barnes & Noble Launches The Glossary Beauty Retail Concept

Bookstore chain Barnes & Noble is adding The Glossary concept store to selected college bookstores across the US. Stocked with premium beauty brands, such as Smashbox, Burt’s Bees, CoverGirl, and L’Oreal, the retail concept is aimed at meeting college students’ demand for campus-based cosmetics outlet, the company said. Barnes & Noble has been selling beauty products from drugstore brands, including CoverGirl and Burt’s Bees, at its campus bookstores.

"Why Barnes & Noble Is Getting Into Beauty", Racked, July 08, 2016

Lush To Move European Production Out Of UK Following Brexit Vote, Company Co-Founder Says

Beauty brand Lush co-founder Mark Constantine said his company would manufacture in Europe products that it sells to European markets outside of the UK. Constantine said the UK’s vote to depart the European Union means Poole, where the company’s main factories are located, and the country do not want and do not welcome non-UK employees currently working there. About a third of Lush’s 1,400 employees in Poole are not UK citizens, but they spend around £4.6 million on food, leisure, and housing, and contribute approximately £700,000 in council tax.

"Lush founder: Voters said they don't want our EU staff - we'll grow our business in Germany instead", Bourne Mouth Echo, July 08, 2016

Kimberly-Clark Suspends Operations In Venezuela

Kimberly-Clark Corp. said it is suspending its operations in Venezuela due to the worsening economic crisis in the country. According to the personal care products manufacturer, it had already stopped most of its production lines over the last two months. Also, the company said it had found it impossible to acquire raw materials and hard currency, and that high inflation had hurt its local operations.

"Kimberly-Clark halts Venezuela operations on deteriorating economy", Reuters, July 09, 2016

LVMH Invests $50 Million In South Korean Cosmetics Firm CLIO

LVMH Moet Hennessy Louis Vuitton SE, through its affiliated investment company L Capital, agreed to invest $50 million in South Korea-based cosmetics company CLIO Co. Marking the first time for LVMH to invest in a Korean cosmetics company, the investment will be in redeemable convertible preference shares issued by CLIO. When converted into common stock, the planned investment is estimated to be around 10 percent of the company’s total shares.

"LVMH to pledge investment in Korean cosmetics CLIO", Pulse by Maell Business News Korea, July 11, 2016

Procter & Gamble Supports Canadian Olympic Foundation's Efforts To Help Aspiring Olympians

Procter & Gamble is working with the Canadian Olympic Foundation to support aspiring Olympic athletes and their families. To finance the program, the partners are raising funds through the purchase of selected P&G brands sold at Shoppers Drug Mart stores. For the campaign, the company will donate the value of 50 Shoppers Optimum Points per purchase to the COF. Funds raised will help the COF support young athletes.

"Procter & Gamble and the Canadian Olympic Foundation Partner to Support Aspiring Athletes", Procter & Gamble, July 12, 2016

Sunscreen Products With SPF 30 Outsell Other Sun Care Segments, NPD Says

Sales of high-end skincare and makeup products with Sun Protector Factor of any level grew to $1.4 billion in the year ending May 2016, according to NPD Group. Data from the market research firm revealed sales grew 7 percent during the last two years, with products with an SPF of 30 or higher growing the fastest. Coincidentally, the American Academy of Dermatology tells consumers to use sunscreens with SPF of 30 or higher. Sales of products with SPF 15, which make up the largest segment in terms of sales, declined during the period.

"When it Comes to Sun Protection, SPF 30+ is Outshining Lower SPF’s, NPD Group Reports", NPD, July 12, 2016

Dove Men+Care Launches Campaign To Help Men Gain Stronger Hair

Unilever’s Dove Men+Care Hair haircare brand launched the Real Life Tested campaign aimed at showing that men’s hair has to deal with various environmental factors. In support of the campaign, the brand launched a new report, “Dove Men+Care Hair Fall Study,” which presents the results of a survey of hundreds of dermatologists who specialize in male haircare in the US. Also, the campaign aims to highlight the brand’s 2-in-1 shampoos and conditioners the company says are designed to make men’s hair stronger and more resilient than before.

"Dove Men+Care Hair Launches Real Life Tested Campaign To Show Connection Between Everyday Physical And Environmental Factors And Men's Hair Fall Due To Breakage", MultiVu/PR Newswire, July 12, 2016

Shiseido Americas Acquires Gurwitch Products From Alticor

Shiseido Americas Corporation said it has completed its acquisition of Gurwitch Products, LLC, a marketer of global cosmetics and skincare brands, from Alticor Inc. Under the terms of the purchase deal, Shiseido Americas gains ownership of Gurwitch’s lineup of prestige beauty brands: Laura Mercier color cosmetics and skincare products and ReVive luxury skincare products.

"Shiseido Americas Completes Acquisition of Gurwitch Products", Shiseido, July 12, 2016

Sephora Opens 4 New Stores In Middle East

Beauty retailer Sephora opened four new store locations in the Middle East, raising to 56 its total store count in the region. Claiming its business in the region has grown significantly, the company opened stores at the Ibn Battuta Mall in Dubai, Gulf Mall in Qatar, and Jouri Mall and Mall of Dhahran in Saudi Arabia. Despite the latest additions, the company’s store count for the region remains only half of former Sephora CEO Jacques 100-store target in theregion for 2010.

"Sephora expands in Middle East with new stores across GCC", Gulf Business, July 13, 2016

Tom's Of Maine Launches Campaign To Promote School-Based Sustainability Efforts

Tom's of Maine launched its “Green Your School Fund” campaign to promote school projects that aim to protect the environment. As part of the initiative, the company partnered with DonorsChoose.org to give $1 million to classrooms across the US to encourage students to support sustainability efforts. According to the company, more than 250 school projects from 40 states were submitted. Members of the panel of judges include celebrity Kevin Jonas, The Huffington Post enterprise editor and senior reporter Kate Sheppard, and TerraCycle CEO Tom Szaky. Cash prizes await the winning projects, including $25,000 for the project that will receive the most votes.

"Tom's of Maine "Green Your School Fund" Invites Public to Make a Difference for Communities and the Planet by Voting for Favorite Classroom Projects", PR Newswire, July 14, 2016

Unilever, IFF Partner With Nongovernment Groups To Support Haiti's Vetiver Farmers

Unilever and International Flavors & Fragrances Inc. launched Vetiver Together, a partnership with leading nongovernment organizations to improve the livelihoods of smallholder vetiver farmers in Haiti. Also, the program aims to improve food security, increase yields, and diversify farmers’ income in a sustainable way. At the same time, the campaign seeks to help empower women and promote protection of the environment. Haiti produces some of the world’s best vetiver, the source of oil commonly used in various fragrances Unilever uses in brands, including Axe and Impulse.

"IFF and Unilever Launch Partnership to Improve the Lives of Vetiver Farming Communities in Haiti", Business Wire, July 14, 2016

Procter & Gamble Names Olympic Cyclist Laura Trott As #LikeAGirl Ambassador

Procter & Gamble named Olympic champion cyclist Laura Trott to represent the company for its #LikeAGirl campaign. According to the company, Trott’s appointment was prompted by its finding that almost two-thirds of girls want more female role models in sports. Academy Award nominee and documentary filmmaker Nanette Burstein helped create the latest #LikeAGirl advertisements.

"Olympic cyclist Laura Trott becomes ambassador for P&G’s #LikeAGirl", The Drum, July 14, 2016

Rexona Launches Interactive Social Campaign In Malaysia

Rexona launched the “Rexona FreshMoves” social media campaign in Malaysia. Created in partnership with agency MullenLowe Malaysia, the campaign aims to provide local youth a chance to experience interactive brand experience in the real world. Also, the campaign features local celebrities and social media influencers, including Scha Alyahya and hip-hop artist SonaOne.

"Rexona gets Malaysian influencers moving for latest campaign", Marketing-Interactive.com, July 15, 2016

Companies, Organizations  

L'Oreal Partners With Compiegne University Of Technology Scientists To Create Antibodies That Work Against Body Odor

Scientists at the Compiegne University of Technology in France have developed artificial antibodies designed to bind to chemicals in sweat, preventing them from becoming smelly. Unlike conventional deodorant formulas that either cover up smells or block underarm skin pores, the new deodorant comes with molecularly imprinted polymers. These MIPs catch the precursors of compounds that cause bad odor, allowing the body to produce sweat without the body odor. L'Oreal is working with the researchers to determine its commercial applications.

"Is this the end of BO? New deodorant uses antibodies to trap chemicals in sweat before they turn into smelly odours", Daily Mail, July 11, 2016

PZ Cussons Elects Caroline Silver As Non-Executive Chairman

PZ Cussons PLC’s board of directors announced the appointment of Caroline Silver as non-executive chairman of the company. Taking effect by January 1, 2017, Silver succeeds Richard Harvey. Silver was appointed as a non-executive director of PZ Cussons in April 2014, and is currently the company’s senior independent director and chairman of the board’s Audit & Risk Committee.

"Directorate change Caroline Silver to succeed Richard Harvey as Chair of PZ Cussons", PZ Cussons, July 13, 2016

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