Kanebo Evita launched the Beauty Whip anti-aging facial wash. Available online, the product comes in a 150-gram bottle that dispenses the facial cleanse in the shape of a rose. Designed to be massaged onto the skin for between 30 to 60 seconds, the dispensed wash retains its rose-like shape until it is used.

Louis Vuitton said it plans to launch the Les Parfums collection of fragrances on September 1, 2016. Marking the company's first perfume development and launch in 70 years, the collection will include seven fragrances. These are Rose Des Vents, Turbulences, Dans La Peau, Apogee, Contre Moi, Matiere Noire, and Mille Feux. Perfumer Cavallier Belletrud use the CO2 extraction process to produce the floral notes used in the fragrances. Coming in bottles designed by Marc Newson, each fragrance costs $240 for the 100ml and $350 for the 200ml.

Online sales of hair care and color products are growing, according to market research firm L2. Data from the report, “Hair Care & Color,” revealed e-commerce share of retail sales of haircare products grew 14 percent year on year. Lower-margin consumer brands are driving online sales, the company said.

Carolina Herrera introduced its Good Girl brand of perfume by launching a campaign featuring fashion model Karlie Kloss. As part of the campaign, Kloss appears on a video portraying a Good Girl as somebody who does not feel guilty for “disturbances” caused by her appearance. Also, a website features additional information about the brand.

Estee Lauder Companies, Inc., reported net sales increased 5 percent to $2.65 billion in the fourth quarter of fiscal year, which ended June 30, 2016, compared with $2.52 billion in the same quarter of the previous year. Net earnings for the quarter were $93.5 million, compared with $153 million from the previous year. Net sales for the whole year were $11.26 billion, an increase of 4 percent from the $10.78 billion in the previous year. According to the company, net earnings for the year rose 2 percent to $1.11 billion, compared with $1.09 billion in FY 2015.

Shiseido’s acquisition of Italian fashion company Dolce & Gabbana’s lineup of beauty-care products has been approved by the European Commission, after determining the proposed deal would not cause anti-competitive issues. French company Beaute Prestige International, controlled by Shiseido, will buy Dolce & Gabbana’s global licenses for fragrances, color cosmetics, and skincare products. This will let Shiseido develop, make, and sell products under the Italian brand.

In Asia, the market for overnight hair treatment products has huge growth potential, according to Mintel. Growth is likely to be driven by consumers' growing concerns regarding the overall health of their hair and their overall positive experiences with overnight facial masks. According to the market research firm, haircare brands should focus on marketing overnight hair masks as a popular type of hair treatments to consumers who have no prior experience with the category. Consumers in China, where concerns are growing with regards to pollution's impact on the health of hair, are among the region's most important markets.

Cos Bar plans to open 35 new stores in key markets across the US over the next 4‒5 years, according to company co-founder and chief merchandising officer Lily Garfield. Now on its 40 years of business operations, the 14-store chain is one of the first specialty cosmetics retailers. Private equity firm Tengram Capital Partners acquired a majority stake in the company in December 2015, paving the way for the proposed expansion. With Cos Bar valued by industry sources at about $25 million, the company aims to quadruple sales in the next several years. Also, the company, which carries brands, including La Mer, Tom Ford, and Bobbi Brown, is also expanding its cosbar.com online store.

Procter & Gamble's haircare brand Herbal Essences launched the “Free Haircut” summer marketing campaign in the UK. Consumers can avail themselves of a free haircut, which includes a wash and blow dry, when they buy any two bottles of 400ml bottles of Herbal Essences shampoo or conditioner in one transaction. Running until October 31, 2016, the promotion covers all Herbal Essences product lines, including Hello Hydration, Dazzling Shine, and Ignite My Colour.

Manufacturers of food, drink, beauty, and personal care products are losing store shelf space thanks to the rise of own-brand discount supermarket chains like Aldi and Lidl, and smaller stores that sell independent brands. To meet the challenge, manufacturers – Reckitt Benckiser, Nestlé, Diageo, Unilever, etc. – are increasingly focusing on e-commerce, selling through e-tail websites. But they are also experimenting with delivery-on-demand and subscription-based models. It’s a rising trend: online shoppers globally spent $87 billion on CPG items last year, nine percent of the total online spend. Twenty-five percent of people in 60 countries in 2015 ordered grocery products online for home delivery. Fifty-five percent said they would do so in the future.

Unilever announced a new supplier collaboration platform focused on achieving zero-waste across its entire supply chain. Zero-waste is a fundamental pillar of the company’s sustainable growth strategy that also includes resource resiliency and dealing with climate change. Unilever has eliminated non-hazardous waste delivery to landfills at more than 600 sites in 70 countries, saving $200 million while creating hundreds of jobs. The supplier collaboration platform, developed with shared value consultancy 2degrees, will be operational by the end of the year.

Beauty brand Julep said it has entered into a national distribution deal with retailer Ulta Beauty. With input from its customers, Julep chose 57 of its leading products to be sold at Ulta Beauty stores across the US. Calling itself a “social brand,” Julep relies on crowdsourcing and social feedback to create its beauty and skincare products. Ulta Beauty, with its 886 retail locations, is the largest beauty retailer in the country.

Kenneth Cole announced the launch of its Black Bold fragrance. According to the company, the product is the next step in the evolution of its signature fragrance, Kenneth Cole Black, and is inspired by the “fearless spirit” of New York City. Kenneth Cole worked with master perfumer Harry Fremont of Firmenich to create the scent described by the company as an embodiment of a “strong masculine exterior” combined with a “confident yet caring interior.” Kenneth Cole will launch an advertising campaign, shot by photographer Gregory Harris in NYC, and featuring model and artist David Alexander Flinn.

Almost all of the 44.4 million digital shoppers in the U.K. are likely to buy something online this year, according to survey data from consultancy Pragma. They increasingly tend to prefer using digital channels at every stage of the shopping process, except when making the final purchase decision and resolving post-purchase issues. At these points, they often prefer to head to the store. This means that stores are not doing a good job of keeping customers up-to-date on the latest products, providing detailed product information, or even allowing simple product browsing. The key finding proving that U.K. stores are failing their customers: only four percent say they’re shopping online less than they used to – compared to 32 percent shopping less in physical stores.

Charlotte Tilbury, makeup artists to celebrities, launched her first fragrance called Scent of a Dream. To help promote her fragrance, Tilbury enlisted the help of supermodel friend Kate Moss to act as the product’s representative. Tilbury described her fragrance as “mind-altering” and “fleurotic,” with the trade publication WWD referring to it as a scent that has been “a long time in the making.” According to the paper’s online edition, Tilbury first developed the fragrance when she was 13 years old, using ingredients available in her hometown Ibiza.

Procter & Gamble Co. said it intends to contest a lawsuit filed by rival cosmetics firm Hard Candy LLC alleging singer Katy Perry's line of CoverGirl makeup infringes on its trademark. Hard Candy's lawsuit claims the heart icon used on packaging for the singer's cosmetics line looks like the image used by the Florida company since 1995 when it was founded. Hard Candy is demanding all profits from sales of the Katy Perry line, and damages to be determined during trial, as well as lawyer fees.

L'Oreal partnered with Albea to create a tube packaging for the L'Oreal Paris Casting Creme Gloss hair color product. According to L'Oreal, the product's formulation tends to react to oxygen, with only aluminum tubes previously capable of containing it. Albea's O2 Wall Tube technology provides the product with integral bulk protection throughout the laminate tube, the company said.

In China, 47.4 percent of young mothers between the ages 26 and 36 said “fine lines” was their top beauty-related concern, according to Kantar Worldpanel China. Data from the market research firm revealed only 28.5 percent of married women in the same age group but without children made the same choice. Concerning “wrinkles,” 31.4 percent of young mothers said this was a concern, while only 8.8 of their childless counterparts said so. Also, 15.5 percent of young mothers said they were worried about “chapped or cracked lips,” compared with only 10.8 percent of the non-mothers. “Dark circle under the eyes” and “puffy eyes” were also bigger concerns for young mothers than for those without children.

In Germany, 83 percent of adolescents and young adults use deodorant once or several times a day, according to a study conducted for the IKW, the German Cosmetic, Toiletry, Perfumery, and Detergent Association. Data also revealed that for 81 percent of respondents, deodorant can help enhance their self-esteem. Psychology explains this trend by looking at the close link between body odor and the emerging sexuality during puberty.

RB transferred the global advertising accounts for its Lysol and Dettol household cleaning brands from Havas to McCann Worldgroup. Havas will continue handling the advertising accounts for brands, including Resolve, Durex, and Easy-Off. Also, RB said Havas will work as lead strategic and creative partner on the company's new strategic initiatives.

Beauty brands in the US and UK are expanding their lines of products aimed at women of color. Casting aside their decades-long focus on serving fair-skinned women, mainstream brands, such as Neutrogena, Covergirl, and L'Oreal, are launching products designed to meet the beauty and personal care needs of women of color. For decades, independent brands, like Iman cosmetics and Black Opal, saw their products placed in ethnic sections and sold at higher prices. These changes in the market are driven by brands' discovery of the purchasing power of the African-American consumer, as well as by consumer demand for product diversity.

Reckitt Benckiser partnered with e-commerce technology firm HookLogic to help expand the consumer goods company's mobile e-commerce capabilities. HookLogic lets brands place search, display, and product listing ads directly on e-commerce websites and in apps using a network of retailers that includes Sears, Costco, Walmart, and Target. In June 2016, HookLogic launched a tool for identifying sets of user actions. This attribution tool allows clients to measure results of their marketing across the network. Also, the company launched an e-commerce ad exchange designed to expand its programmatic ad serving capabilities. HookLogic also said it can help clients determine whether a keyword search brought an internet user who clicked on a product and whether the user ends up buying the item.

Cosmetics retailer Ulta Beauty is growing its business by focusing on consumers who prefer to shop in-store instead of buying online. What makes the company different from other retailers in the beauty segment is its focus on offering a wide collection of mass brands and prestige brands. Also, the retailer has convinced prestige beauty brands to sell their products in Ulta stores by showing them the concept of “mass migration.” With the beauty segment not affected by issues hampering the apparel market, such as sizes, weather, and price sensitivity, the market is expected to keep growing.

Unilever’s Axe male grooming brand is continuing its partnership with the Council of Fashion Designers of America to support designers during the 2016 NYFW: Men’s fashion event. Marking the brand’s third season of supporting the event, Axe will provide grooming essentials to help men “find their personal magic” and openly show it to the world. Also, Axe introduced its Advanced Collection of deodorants and antiperspirants, including the Axe Signature Antiperspirant Sticks, which come with anti-marks protection technology.

Shiseido launched the Rouge Rouge Kiss Me digital marketing campaign to promote its new 16-color Rouge Rouge line of lipsticks. According to Shiseido global creative director Ruba Abu-Nimah, the campaign urges two people to kiss their smartphone screens at the same time in order to create a virtual kiss. Created by Tokyo-based TeamLab, the campaign lets anybody who wants to virtually kiss someone to access the website rougerougekissme-shiseido.com and create a personalized link they can send to that person they want to kiss. There are similarities with the campaign created by Burberry Kisses and Google that also lets people send virtual kisses; however, Shiseido’s campaign takes the concept of “virtual kiss” a step further. Kiss Me goes live in Japanese, Chinese, English, and French versions.

A U.S. study in mice suggests the possibility that exposure to a common chemical family used to make cosmetics and personal care products significantly reduces the urge to exercise. The findings may help to explain why people who know they should be physically active nevertheless avoid exercising. The researchers looked at the impact of a class of chemicals called phthalates that are found in many everyday products, including food containers, shampoos and perfumes. For the study, some mice fetuses were exposed to benzyl butyl phthalate (BPP) and monitored as pups and beyond. By young adulthood, the exposed animals were not moving much. In fact, the male mice that had been exposed to BPP in utero ran about 20 percent less during adulthood.

Procter & Gamble Co. remains the biggest advertiser in the US in 2015 although the consumer goods giant cut its ad spending. According to analysis by Advertising Age, the company spent almost $4.3 billion in advertising in the country in 2015, almost 4 percent lower than $4.4 billion it spent in 2014. Worldwide, the company spent $8.2 billion on advertising, lower by 7.7 percent compared with $8.9 billion in 2014. Another Cincinnati-based company, retailer Macy’s Inc., is also on the list’s top 25 advertisers despite cutting its ad spending.

Among the hundred new products Johnson & Johnson is launching in 2016 is Listerine Zero, whose advertising will emphasize going ”beyond germ kill” to fulfill “the human desire to feel fully prepared and fully ready.” The company is trumpeting that message, via professional networks and digital media, to 80 countries, hoping to achieve the same market penetration it has reached in the U.S. If it accomplishes that goal it will add 200 million more households globally, which would triple Johnson & Johnson's business. According to the company's arithmetic, if people in those newly-acquired households “swished” with Listerine Zero five times a day, it would mean a $17 billion market opportunity. 

AV1 Group, Inc., has licensed the Dental Cannatizer, a tooth cleansing tool that uses hemp oil-infusing cartridges, from Dent Group Inc. The Cannatizer uses water pressure to flush out  bacteria, plaque, and small food particles that accumulate where a toothbrush and floss can't reach. It also dispenses hemp oil, which has “numerous holistic attributes,” including antiseptic and anti-inflammatory properties, according to the company. AV1 plans to sell the Cannatizer to the general public and to hotels.

Eco-conscious ice cream shops in 14 states coast-to-coast are participating in a promotional campaign launching the new Tom's of Maine Rapid Relief Sensitive Toothpaste. Dubbed the Sustainable Ice Cream Trail, the campaign encourages ice cream lovers to visit one of the shops that sells only ice cream or gelato containing only natural, locally-sourced ingredients. The new toothpaste uses a patented technology that combines arginine and calcium carbonate to “help seal out pain” in sensitive teeth from eating ice cream. The company claims the toothpaste – which contains no artificial colors, sweeteners, or preservatives – relieves pain in 60 seconds, and also strengthens enamel, whitens, freshens breath, and provides cavity protection.