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Australian Hair Care Company Kevin Murphy To Integrate Ocean Plastics Into Supply Chain

September 28, 2018: 12:00 AM EST

Company founder, Kevin Murphy, will use ocean plastics for his products' packaging in 2019 in an attempt to help reduce ocean plastic debris. Murphy, during a vacation in Bali, Indonesia, observed the environmental threat posed by plastic worldwide as an estimated 5 trillion tons of plastic currently litter the ocean. Danish packaging manufacturer Pack Tech is helping Murphy and his team switch to 100 percent ocean plastic packaging. To part offset the high cost of transporting, treating and reprocessing ocean plastic, Murphy increased the sale price of his products by 7 percent. Other companies that have similar advocacy include Dell and Adidas.[Image Credit: © Luis Murphy and Natasha Childs]
Eillie Anzilotti, "This beauty brand will source 100% of its packaging from ocean plastic", Fast Company, September 28, 2018, © Mansueto Ventures, LLC
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