We use our own and third-party cookies to optimize your experience on this site, including to maintain user sessions. Without these cookies our site will not function well. If you continue browsing our site we take that to mean that you understand and accept how we use the cookies. If you wish to decline our cookies we will redirect you to Google.
ACCEPT Reject
Already have an account? Sign in.

 Remember Me | Forgot Your Password?
Home Manage Alerts Archive Archive About Us Register Now   Not a User? Join now

Charlotte Tilbury Launches Fragrance With Virtual Reality Experience Featuring Kate Moss

August 19, 2016: 12:00 AM EST
Makeup artist Charlotte Tilbury launched a virtual-reality-enabled marketing campaign to promote the launch of her first fragrance, Scent of a Dream. Featuring supermodel Kate Moss, the VR campaign was created in partnership with content production studio Happy Finish and film director Antoine Wagner. Reportedly the first of its kind, the campaign was shot using the Nokia OZO VR camera.
"Charlotte Tilbury Launches World's First 360° Virtual Reality Experience Starring Kate Moss", Little Black Book, August 19, 2016, © LBB Ltd.
Domains
PERSONAL CARE BUSINESS
Brands
Market Segments
Marketing
Fragrance
Geographies
Worldwide
North America
United States of America
Categories
Companies, Organizations
Marketing & Advertising
Products & Brands
Home | Privacy Policy | Terms and Conditions | Contact Us Copyright © 2000-2023 Business360 Inc. All Rights Reserved
Developed by Yuri Ingultsov Software Lab.