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COVERGIRL Unveils Its Flagship Store In New York’s Times Square

November 19, 2018: 12:00 AM EST
The end of November saw the opening of the COVERGIRL TIMES SQUARE flagship store, the brand’s first permanent outlet. It’s on two levels and offers shoppers a virtual greeter, called Olivia, who can give beauty advice or direct you to a product you want. There are also Holition augmented reality stations for virtually try-ons, a customization station for customers to personalize products, and a makeup and advisory service from COVERGIRL BFFs (Brow Friends Forever). [Image Credit: © Coty Inc]
"COVERGIRL Opens Times Square Flagship Store", BUSINESS WIRE , November 19, 2018, © BUSINESS WIRE INC
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