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Demand For Fragrances Remains Strong Even In Winter

December 14, 2015: 12:00 AM EST
Fragrances remain as popular in the winter as they are in the summer, according to Berje marketing executives Thomas Lauzurica and Ryan Liegner. During the winter months, warm, soft, and creamy fragrances are popular, the executives said. Formulations for fragrances change for the winter; for example, “a spicy arrangement in winter can be based around an accord of cassia, nutmeg, and cardamom,” according to the executives.
"Smell the Fragrance Trends this Season", Perfumer & Flavorist, December 14, 2015, © Allured Business Media
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