Iran Is Middle East's Second-Largest Beauty Market, Reports Show

Iran accounts for $2.1 billion of the Middle East market's beauty products market valued at $7.2 billion, according to data from the Iranian Association of Cosmetics, Toiletries and Perfumery Importers. There are 15 million consumers for beauty products in the country, which means each consumer spends $140 on cosmetics each year. Data also revealed Iranians spend 4.5 percent of their annual income on beauty products, three times more than European consumers who spend $99 on cosmetics per year.