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Kerotin Hair Care Brand Receives Backing from Virtù Equity For Expansion

December 21, 2018: 12:00 AM EST
Canada-based direct-to-consumer haircare brand Kerotin announced an investment from Miami-based private equity firm Virtù Equity. A new board will include a Virtù Equity partner, Marcos Fabio Lopes, as the new president. The brand was launched two years ago. China will become its first major target outside English-speaking markets.[Image Credit: © Kerotin Hair Care]
"Virtù Equity Partners to Enter Joint Venture With Kerotin Hair Care Products", PR Newswire, December 21, 2018, © PR Newswire Association LLC
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