Kimberly-Clark Proves Sustainability Is Good For Business

Kimberly-Clark launched its Sustainability 2022 long-term sustainability strategy in 2016. Since recognizing the need to be socially and environmentally responsible since the mid-1990s, the company has integrated sustainability into all aspects of its business operations. Every five years, the company sets its sustainability strategies, which include specific targets under the People, Planet, and Products pillars. Its recently concluded Sustainability 2015 strategy, saw the company achieving 40 percent reduction in absolute water consumption and a 15-percent reduction in absolute greenhouse gas emissions in the Asia Pacific region. Kimberly-Clark’s commitment to sustainability has helped it emerge unscathed from consumer groups calling for boycotts of products linked to deforestation and the haze crisis in Southeast Asia.