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Look Fabulous Forever Borrows Home Selling Concept From Avon

July 10, 2018: 12:00 AM EST
Look Fabulous Forever, a beauty brand that specializes on selling color cosmetic products to older women, has launched a sales-representative-led marketing program. Similar to Avon’s direct-to-consumer selling strategy, the company’s “Beauty Playground” home selling program lets sales representatives host sales parties aimed at target consumers.
Becky Bargh , "Look Fabulous Forever adopts Avon rep-style selling initiative", Cosmetics Business, July 10, 2018, © HPCi Media Limited
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