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Lush Would Rather Sell Naked Products Than Use Non-Environment-Friendly Packaging, Buying Manager Says

May 2, 2016: 12:00 AM EST
Beauty brand Lush is selling solid products, such as shampoo bars, soap, and Bath Bombs, that do not need as much packaging as conventional personal care products. When a product needs packaging for protection, Lush uses packaging made from recycled materials. One of its recycling programs, Black Pot, has helped collect more than 300,000 black pots, which were later recycled into new black pots. Lush's ethical buying manager Heather Deeth said creating packaging-free products is a main part of the company's business philosophy, with the company's emphasis on focusing on product quality instead of packaging. Lush uses 100-percent recycled content material for plastic, paper, or cardboard packaging, Deeth said.
Jamie Matusow, "Online Exclusives: Lush Takes An Ecological Approach to Retailing", Beauty Packaging, May 02, 2016, © Rodman Media
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