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Madison Reed Unveils DIY Balayage Highlighting Kit

June 13, 2018: 12:00 AM EST

Direct-to-consumer hair color brand Madison Reed launched its first do-it-yourself highlighting kit, Light Works, a two-step process which involves first lightening and then toning for a balayage look. The ammonia-free kit also includes one application of Bond Building Cleansing Treatment for strengthening the newly-treated hair. Light Works kits are available at Madison-Reed.com, and will aso appear at Madison Reed Color Bars and at Ulta, online and in stores.

"Madison Reed Brings Balayage To Home Users", Happi.com, June 13, 2018, © Rodman Media Corp
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