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Oral Care Brand quip Is Going Omnichannel, Closed $40 Million Funding Round

November 27, 2018: 12:00 AM EST
Oral care subscription startup quip has announced venture funding of $40 million, supported by its debut in Target, bringing its total funding to date to more than $60 million. The brand has sold over a million of its electric toothbrushes via its direct-to-consumer site in the three years since its launch, and added nationwide distribution in Target in October 2018. It has also acquired Afora, a New York dental care membership plan, in order to offer a less expensive alternative to dental insurance. The acquisition was made by quip Labs, a venture arm for new oral care opportunities. quip’s co-founder and CEO, Simon Enever, said the brand has been working closely with its dental professional network to provide patients with full access to dental products and services in a simpler and more enjoyable way. quip is also looking at other ways to grow subscribers, such as the launch of “Practice program”, in which providers can join quip’s free network to offer quip products and subscription services as a way of attracting new patients. [Image Credit: © Quip NYC Inc.]
"quip Raises $40M to Support Upcoming Consumer Product and Professional Service Launches", Business Wire , November 27, 2018, © Business Wire, Inc.
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