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Products Sold In UK Supermarkets Become Smaller, But Not Cheaper

April 20, 2016: 12:00 AM EST
Many products sold in UK supermarkets have become smaller although their prices remained the same. Among the products are the toilet paper products Standard Andrex, which has 221 sheets, down from 240 sheets; and Andrex Puppies On A Roll, which used to have 221 sheets, but now has 190. Several manufacturers justified their move to reduce the sizes of their products, with Andrex saying it has invested significantly to improve the quality of its products; Percol said recyclable packaging costs more; and MCVities said its new pack size means it can offer lower prices and more promotions.
"Discover the latest supermarket products that have shrunk", Which?, April 20, 2016, © Which?
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