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PZ Cussons Beauty Readies Launch Of Product Range Aimed At Generation Z Consumers

May 11, 2017: 12:00 AM EST
PZ Cussons Beauty said it plans to launch the Being by Sanctuary Spa, a range of personal care products aimed at Generation Z consumers, in the UK on June 5, 2017. Featuring five fragrances, the range includes products with names, such as Salted Caramel & Macadamia, Chili Mango & Tonka Bean, and Water Lotus. With prices ranging from ₤4 to ₤12, the collection includes bubble bath, body wash, lotion, scrub, and butter.
Lorelei Marfil, "PZ Cussons Beauty Launches Range Targeted at Generation Z", Women’s Wear Daily, May 11, 2017, © Penske Media Corporation
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