Sephora, Ulta Beauty And Bath & Body Works Among Favorite Feel-Good Retailers In US, Survey Says

Beauty retailers Sephora, Ulta Beauty, and Bath & Body Works are included in WSL Strategic Retail’s list of the top 10 favorites of consumers who want to shop at stores that make them feel good. Part of the market research firm’s How America Shops MegaTrends study, the list reflects the trend where consumers are simplifying their spending habits and are adopting more responsible purchasing. Results of the survey, which covered 1,700 shoppers, revealed 55 percent of women said the priority is paying off debt; saving, 48 percent; and vacations, 35 percent. Also, 80 percent said they are simplifying how they take care of their homes; simplifying beauty routines, 70 percent; staying home more, 66 percent; and spending less time shopping, 60 percent.