Shiseido Works With Microsoft To Create Virtual Makeup App

Shiseido partnered with Microsoft to create Telebeauty, a software designed to apply virtual makeup to a user's video image while taking part in a teleconference. Women using the app can choose from four palettes, natural, trend, cool, and pretty, before joining the teleconference call. Designed to distinguish between the user's face and the background, Telebeauty scans the user's face and adjusts the skin tone, and covers pores, dark spots, and pimples with a “digital beauty balm.”