Three Trends Expected To Drive Global Sun Care Products Market Through 2020, Report Says

Advances in formulation and ingredient technologies are driving the increase in number of innovative products being developed, according to Technavio's Global Sun Care Products report. According to the report, the two other trends expected to drive developments in the sun care market through 2020 are consumer demand for private-label brands and the use of nanotechnology in product development. Other insights offered by the report include the growing popularity of multifunctional products.