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TRESemme Partners With Saudi Arabia University To Highlight Designs By Budding Fashion Designers

May 9, 2016: 12:00 AM EST
Unilever's brand TRESemme Arabia partnered with Saudi Arabia's Dar Al Hekma University in Jeddah to establish a platform for global fashion and modern designs through the Port16 fashion graduation project. As part of the partnership, the high-end haircare brand is co-curating the platform showcasing the designs made by 17 designers graduating from the university. Also, a ladies-only fashion graduation project was held, with the venue opened to the public in the following two days. It has attracted fashion industry specialists and designers.
"TRESemmé Arabia and Dar Al Hekma create platform for fashion designers", Saudi Gazette, May 09, 2016, © Saudi Gazette
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