Unilever CEO Paul Polman Calls On Business To Be More Proactive In Protecting Environment

Unilever CEO Paul Polman is calling on business to put more importance on long-term sustainability goals than profits. Polman said the cost of doing nothing about to protect the environment is becoming more expensive than action. With governments still hampered by debt following the global financial crisis of a decade ago, business must be willing to pay for developments promoting sustainability, the executive said. After his appointment as Unilever CEO in 2009, Polman proposed the Unilever Sustainable Living Plan, which seeks to double the company’s revenue while reducing its environmental impact by half and sourcing 100 percent of raw materials from sustainable suppliers.