Unilever Marketing Vet Assumes Top Marketing Role

Unilever International has elevated Aseem Puri to chief marketing officer from senior director of marketing for fabric cleaning in Asia, where he handles brand innovation, digital marketing, digital content and brand communication. As chief marketing officer he will be responsible for launching and building brands globally across new geographies, channels and customers. The focus will be on digital lead launches, ecommerce exclusive launches and online consumer marketing. His purview will include North America, Western Europe, Middle East, Africa, South Asia, South East Asia, China, Japan, and Korea for home care, personal care, foods and refreshments brands.