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Unilever Plans To Launch Nexxus Haircare Service At Singapore Trade Event

May 4, 2016: 12:00 AM EST
Unilever International Travel Retail plans to launch its Nexxus New York Salon Care at the 2016 TFWA Asia Pacific Exhibition in Singapore. Aimed at the travel retail industry, Nexxus New York Salon Care is a next-generation restorative haircare, the company said. It is based on the idea that protein treatment can replenish the hair. Already popular in the US, the service has growing fan bases in the UK and Brazil.
Helen Pawson, "Unilever brand Nexxus aims to bring hair back to life in Singapore", The Moodie Davitt Report, May 04, 2016, © The Moodie Davitt Report
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