U.S. Haircare Market Expanded In 2016, Report Says

In 2016, the value of the hair care market in the United States rose 0.6 percent to approximately $13 billion, compared with 2015, according to Kline Group. Data from the market research firm Kline Group's Cosmetics & Toiletries USA report revealed leading brands have expanded their product lineups to include products designed for consumers of all races and ethnic groups. Also, the shampoo segment expanded in 2016, with growth driven by rising demand for shampoos developed to deal with particular haircare needs.