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US Millennial Women Would Rather Face Stress To Achieve Goals, Secret Study Reveals

June 9, 2016: 12:00 AM EST
In the US, 74 percent of millennial women said they are ready to face stress to achieve their life goals rather than settle, according to a study by Secret, Procter & Gamble's deodorant brand. Data revealed 86 percent said they are unfazed by societal expectations and choose to pursue their goals. Also, more than 4 in 5 said they believe they can set an example for other women through their experiences. Secret, which launched the Clinical Strength collection of prescription-strength deodorants for women, the brand is launching the #StressTest Facebook Live event aimed at highlighting women who dare to face stress and help inspire other women to do the same.
"New Study by Secret Deodorant Reveals That Millennial Women Would Rather Face Stress Than Settle in Their Lives", Procter & Gamble, June 09, 2016, © Procter & Gamble
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